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The ALS Association Golden West Chapter Takes the Ice Bucket Challenge to Raise ALS Awareness and Funding!

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In the last two weeks, the “Ice Bucket Challenge” has quite literally “soaked” the nation. The public response has been remarkable. People who have never before heard of ALS are now engaged in the fight to raise awareness and fund treatments and a cure for the disease. Notable public figures such as Matt Lauer, Martha Stewart, Denis Leary, Elizabeth Banks, Justin Timberlake, Larry King, and even Ethel Kennedy have joined the effort and challenged others to do the same within twenty-four hours or make a donation to fight ALS.

Golden West Chapter President and CEO Fred Fisher was featured in a recent interview with Elex Michaelson on ABC 7 in Los Angeles to discuss this extraordinary grassroots effort. Fisher himself took the challenge, and called out for fellow CEOs Barbara Newhouse, The ALS Association; Dorine Gordon, The ALS Association Greater New York Chapter; and Robert Blum, Cytokinetics, Inc. to do the same.

The Golden West Chapter is incredibly grateful for the outpouring of support from those people who have been willingly doused, made a donation, or both. We invite you to take part in this nationwide phenomenon in support of the ALS community. Challenge your friends and family today to support the Golden West Chapter!

Now…..How Does it Work?!

1. Record yourself taking the “Ice Bucket Challenge” (getting buckets of ice cold water poured over you) and then challenge others to do the same within 24 hours. Be sure to mention why you are supporting ALS awareness and The ALS Association Golden West Chapter!

2. Post your photos and videos on our Facebook or Twitter pages or send us your YouTube links! You can also just send us your videos and we will post them for you. Be sure to use the hashtags-  #alsagoldenwest and #IceBucketChallenge! Don’t forget to include your Walk or Ride to Defeat ALS page in the post when you are challenging others.

3. Those who refuse the Ice Bucket Challenge are asked to make a donation of $100 to The ALS Association Golden West Chapter. We invite all participants to make a gift too – it is only together that we will defeat ALS! If you have questions or need help with your photos and videos, please contact us at or call 415-967-2572 (ALSA).

See who has taken the Ice Bucket challenge! Check back often for new videos and photos!

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